If you have been considering outsourcing your internet marketing duties to a professional, you should always make sure that any candidates under consideration have a solid and unbroken reputation for using private label or white label SEO tactics only. These terms refer to the ethical standards accepted by search engines worldwide for boosting site rankings, and flirting with any other tactics that are not explicitly private label or white label SEO methods can mean the end of your online reputation as you know it. When you find a list of candidates that seem promising, always ask each of them how each of their methods conform to white label SEO standards. Any decent reseller should be more than happy to explain this to you without a problem, and you should be wary of any Seo reseller who does not.
Once you are satisfied that your list of candidates contains solely white label SEO resellers, start looking at their track record of success with other sites, as well as their own. Any white label SEO reseller worth their salt should be able to use these ethical tactics effectively and aggressively enough to boost both client sites and their own quite highly in various search engine rankings, and they should be able to produce demonstrable proof of their SEO prowess upon request, as well. After seeing the numbers that prove that your white label SEO reseller candidates really can drive more hits to their client sites, look to see how well ranked their own site is for various SEO industry keywords. This is a good baseline by which to judge competence in the field, and any candidate you select should have a well ranked website of their own as the jewel in their professional crown. Do a bit of research beforehand, and you should end up with a wonderful SEO professional in the end!